“But that’s the tin my grandma gave me!” People’s reactions to Krumiri are passionate, immediate and honest. It’s like love at first sight, but with a feeling of pride: there isn’t anyone from Casale who won’t give the flavour that has become the symbol of their land as a gift to others. Today the company is managed by Anna, the daughter of Romolo and Dorotea Portinaro. Her passion is fed by the pleasure of doing things just as they should be done, and done well of course, like in times gone by. And by continuing a tradition that has now become a part of history.